Welcome to the future of frizz-control.
From the brilliant mind of Gail Federici who was the first to pioneer a complete anti-frizz regime comes the next generation of radically inventive technologies that achieve never-before possible results of smooth, shiny hair.
While previous formulas tended to build up and weigh the hair down, Color WOW’s rogue research has taken them to the textile industry for inspiration for a range that is impossible to build up and is never greasy. Hair is left impossibly silky, glossy, and incredibly moisture resistant while retaining optimum hydration levels.
Tackling the industry’s most challenging problem – coloured hair, Color WOW labs have identified and banned over 60 colour-corrupting ingredients that can distort your colour to ensure you retain exactly what you wanted.
Created without sulphates, silicones, thickeners, oils, pearling agents, or parabens, this bespoke capsule collection has won an unprecedented 70 beauty awards and is designed to deliver the hair of your dreams.
So, what does all this fuss mean for you? Book in for a Dream Blowdry and see the for yourself! Expect impossibly shiny hair, an ultra-lightweight texture, and a powerful anti-humidity cloak that lasts up to three days even through shampooing. Watch as drops of water literally roll off your hair! Not just for straight hair, there is a Dream Coat for curls too – providing the same benefits as the original Dream Coat while still defining curls, coils, and spirals.